USA – Top Five Scotch Whisky Brands (thousands of nine-liter case depletions) |
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Rank | Brand | Importer | 2005 | 2009 | 2010 | AACGR2 2005-2010 |
Percent Change 2009-2010 |
---|---|---|---|---|---|---|---|
1 | Johnnie Walker1 | Diageo North America | 1,415 | 1,579 | 1,610 | 2.6% | 2.0% |
2 | Dewar’s | Bacardi USA | 1,375 | 1,400 | 1,200 | -2.7% | -14.3% |
3 | Clan MacGregor | William Grant & Sons USA | 650 | 637 | 594 | -1.8% | -6.8% |
4 | Chivas Regal | Pernod Ricard USA | 484 | 397 | 402 | -3.6% | 1.3% |
5 | The Glenlivet | Pernod Ricard USA | 232 | 286 | 309 | 5.9% | 8.0% |
Total Top Five | 4,156 | 4,299 | 4,115 | -0.2% | -4.3% | ||
1 includes Black, Red, Blue, Green, Gold and Swing 2 average annual compound growth rate Source: IMPACT DATABANK |